Jeff Parrott is an expert on luxury & lifestyle branding and lifestyle topics after spending more than 25 years of building some of the best Spirit Brands in the industry including Bulleit Bourbon, Don Julio Tequila and Blade & Bow Bourbon. Jeff is driven by an entrepreneurial spirit and personal passion for connecting brands to culture. 

 

This led him in 2020 to create J. Earl & Sons, a purveyor of unique barware dedicated to establishing high quality home bars, which he has since turned over to his son to run.

 

Raised in Oklahoma, Jeff currently lives in New Canaan, CT where he acts as the Brand Cultivator for Blade & Bow Bourbon as well as runs JEP & Co., consulting for lifestyle brands and designing commercial & residential properties. 

 

You can find him on Instagram at @the.jep.life